This HGCo is a sub variant of what is normally found, this is the small "o" embossing which is much more scarce than the regular embossing with the capital O.Embossed HGCo in what looks like bold prismic and chocked full of snow, micro bubbles, and a large bubble will make this a top shelf pure character insulator in your collection. I really cannot find one thing wrong with this piece. Please email me if you need another pic. $35 postpaid to your door.